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Trend Spotlight: Pretty Pastels

This spring and summer season, the trend of soft colour palettes is taking centre stage. From lilac and mint to blush, lemon, and powder blue, pastel handbags are dominating SS25 as must-have accessories. These pleasant shades are the perfect refresh for warm-weather wardrobes, bringing calm, optimism, and elegance. Whether you’re investing in a designer bag or a new everyday tote, these delicate hues are the new classics.

Why Pastels Are Trending for SS25

Some might argue that pastels are making a comeback - when in reality, they’ve never left the scene. Pastels have been popping up everywhere, from runways to influencer feeds. The appeal of these pretty hues lies in their subtle tones that soften an outfit without overwhelming it. Beyond fashion, pastels are also (re)surfacing in interiors, gifting and even electronics, showing their universal charm across a variety of lifestyle choices.

Pastel Picks from Strand

This season’s edit highlights accessories that capture the pastel mood while still being easy to wear every day.

Evity Clara Grab Bag

The Evity Clara Grab Bag is a timeless suede piece that balances classic design with seasonal ease. The soft tan hue pairs effortlessly with neutral dressing, making it an anchor for spring wardrobes. Evity Clara’s pastel handbag brings warmth and understated elegance to every look, marrying soft suede with a structured design that features both a grab handle and an adjustable crossbody strap for flexible wear.

Evity Grace Leather Midi Tote Bag

Exuding a bold punch of femininity, this dusty rose pastel pink medium-sized tote bag is made for moments that matter. From weddings to brunches, its romantic tone adds a gentle touch of colour without overdoing your outfit. With shiny silver hardware, two short grip handles, and a secure zip closure, it’s a versatile companion that feels equally polished with florals or everyday denim.

Evity Margo Leather Crescent Hobo Bag

Proof that colour and sophistication go hand in hand, this pastel blue handbag is a true wardrobe hero. Its powdery hue offers a refreshing alternative to neutrals, pairing beautifully with crisp whites, soft greys, and spring tailoring. Made from premium leather, the Margo Crescent Hobo stands out with its hand-woven crescent shape and sleek look.

Laura Jones Embossed Crossbody

Trend-led and casual, this pastel crossbody by Laura Jones delivers a playful pop of colour for day-to-night style. The blush and lilac tones are soft enough to complement, but bold enough to stand out, making this mini crossbody the perfect piece for coffee dates, after-work events, or weekend city strolls.

Laura Jones Scarf Tote

A statement shopper with a delicate twist, this pastel tote bag brings a touch of charm to everyday routines. The addition of the scarf detail lends a polished, feminine accent, while its spacious design makes it practical for work days, events, or weekends away.

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AYA Iris Crescent Shoulder Bag

Fresh, youthful, and effortlessly modern, this crescent pastel handbag captures the SS25 aesthetic in one sleek silhouette. Its mint-and-cream palette adds a refreshing lift to casual fits while remaining chic enough for dressier moments. Perfect for those who like their accessories to feel current yet timeless.

AYA Gia Nylon Mini Bag

Lightweight and full of character, the AYA pastel nylon mini bag is made for casual days on the go. Its compact size is big enough for the essentials while adding a fun pop of colour to your outfit. Whether in soft blush or mint, it’s a pastel handbag for women who love to feel fashionable every day.

The Pastel Bag as a Capsule Hero

A pastel bag is the easiest way to blend colours into any wardrobe. Unlike bold brights, soft hues slip effortlessly into everyday dressing and feel fresh for both spring and summer. They work beautifully for transitional looks - pair a dusty rose tote with winter knits now, then style it with airy dresses as the weather warms up.

Consider a pastel gift for your next occasion, like a birthday or Christmas, or treat yourself to a piece that exudes joy. And for the traveller, pastel luggage offers a chic alternative to the usual neutrals, ensuring your suitcase stands out on the airport conveyor belt.

Why You’ll Love Pastels

  • They soften tailored pieces, denim, and dresses with ease.
  • They transition smoothly from work to weekends to events.
  • They add colour without overwhelming your outfit.

Shop Pastel Bags at Strand

From oversized bags to small wallets, this season’s pastel colour trend proves that light really does make right.

 

Explore the full bag collection online or in-store at Strand.